Tad's IT Blog
Bing Search Getting Faster on Blogs
Microsoft’s newly-branded Bing search seems to be getting faster at indexing & displaying relevant blog content.
Just a month ago, shortly after the Bing launch, I was doing some tests on how fast Bing was indexing content as compared to Yahoo and Google – especially with respect to blogs.
I put up a number of blog posts on Bing Maps and KML, and then 1-2 days later, began searching around on Google and Bing for more info on Bing Maps KML implementation. Within about an hour, Google had already indexed my KML blog posts, and had them available in the results, integrated in to the normal SERPs. Bing, however, had none of my blog posts indexed, and after a week still had none of my posts indexed. Now, these were posts I also went and threw links to on forums and all over the web, as I was trying to get a specific question answered – so both Google and Bing had spiders all over my site basically hourly. However, 2 weeks later, I was searching for more info on Bing Maps and KML, and in Google I almost couldn’t get anything but my blog posts – whereas Bing still was not indexing it. They’re showing now.
Well, now the situation appears to have changed. I made a post on one of my other blogs about a new Dianetics DVD that came out. I haven’t really linked this one from anywhere, so I thought it’d be interesting to see how they were showing up.
Oddly enough, in both Bing and Google, my posts are showing up on the first page of results when searching for “new dianetics dvd”. Bing was indexing & showing blog post results after only about 10 hours of having been posted.
In any case, I thought it an interesting observation – and one that’s probably going to get me to use Bing more – as when trying to solve programming problems, the answers are commonly on forums and blogs, something that was getting a poor hit rate on Bing but showing relevant results in Google.
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Well it appears that Microsoft is actually being proactive in improving their search experience as they continue to roll along. A lot of people like to make the obvious Bing vs Google comparison and anytime something positive happens to Bing such as this people naturally ask what it means as far as that comparison goes.
Well, here it was just a matter of Bing catching up to Google and not surpassing it, which is going to be a common occurrence as Bing tries to catch up in general. But if they can sprinkle in some new things that Google does not to or maybe surpass Google in some aspects, the gap could close a little sooner than expected. This does prove that Bing has a long way to go before taking the top spot though.
I still believe it will be a nice battle with other potential suitors stepping up in the future as well. I think it would be nice to see what Ask can do now that it seems to be retooling things and even an upstart like eZanga is certainly headed in the right direction with its search as well. It all benefits the users in the long run and the industry can do nothing but improve with healthy competition.
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Will – thanks, and agreed. Oddly omitted is any information lately on Yahoo!'s core search product. We hear about them making home page updates and reworks of their mail offering, but nothing on their search engine — which has been the mainstay of their business. Odd as well, is that when you do the same search mentioned in this blog post on that Dianetics DVD, you get _no_ blog results, whcih I find curious. Makes me not want to use their search engine — not as I'm biased, but as it makes me think they're shutting me off from relevant results.